Charlie Reading is the founder and director of Efficient Portfolio. He is an author and speaker. But where did it all begin and why did he create Efficient Portfolio? To understand more about Charlie’s journey, watch the two videos below.
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The first step to achieving your goals is to discuss your concerns with a member of our team.
1999
Charlie becomes a Financial Adviser in London, to help people do more with their money.
2000
Charlie joins the largest firm of Independent Financial Advisers in the UK, Inter-Alliance PLC, to give independent advice rather than sell one company’s products.
2006
Efficient Portfolio open their Rutland office, in addition to their London base, as Charlie becomes a Dad and wants to raise his children in the rural county from where he originated.
2006
Charlie sets up Efficient Portfolio to be a truly independent firm, because he was dissatisfied with the product-focused, commission-driven approach of the industry.
2010
Efficient Portfolio Wealth Management is created so that the firm no longer need the help of a network, and are directly authorised through the FSA (as it was then, now the FCA).
2012
Efficient Portfolio Wealth Management is awarded Chartered Status, the gold standard for our industry, placing us in the top 7% of all advisory practices in the UK, and the first in Rutland.
2014
Efficient Portfolio move to their new London office at One Alfred Place, to create an even better environment to help our London clients.
2015
Charlie’s first book, "The Dream Retirement: How to Secure your Money and Retire Happy" is published in order to get a deeper message out to both our clients and a wider audience.
2018
Efficient Portfolio moves into its new Grade II listed Rutland Office in the centre of Oakham to create an even better environment to help our Rutland clients.